Mesa’s bustling retail scene is no stranger to storewide sales, pop-up promotions, and community events that draw in shoppers. But how do you ensure your sale stands out and succeeds without overspending on marketing? The answer is simple yet effective: temporary exterior signs. With the right mix of affordable signage, you can turn heads, boost foot traffic, and maximize your event’s impact without breaking the bank. Here’s how you can use temporary signs to make your next sale in Mesa a smashing success.
Why Temporary Signs Belong in Every Mesa Sale Playbook
Temporary signs are a secret weapon for busy Mesa storefronts. They offer instant visibility, unmatched flexibility, and cost-effectiveness compared to permanent signage.
Visibility That Works Year-Round
Mesa is blessed with steady foot traffic along its vibrant Main Street and the bustling Fiesta District. Combine that with Arizona’s famously sunny weather, and outdoor signage quickly becomes your go-to for grabbing attention and driving foot traffic.
By using bright, eye-catching signs outside your store, you can attract passersby who might not have known about your sale otherwise.
Easy to Adapt to Any Promo
Whether you’re launching a weekend flash sale or hosting a clearance tent event, temporary signs make it possible to change your message or location on a dime. Swap out graphics, reposition signage, or even try different sign types to see what works best with each event.
Affordable Without Sacrificing Style
Compared to investing in a suite of permanent signage, temporary options are budget-friendly yet just as impactful. Plus, materials like coroplast and PVC panels keep costs low while maintaining durability under Mesa’s sunny skies.
Pick the Right Sign for the Job
No single sign does it all. Here’s your cheat sheet to selecting the perfect signage for your upcoming sale:
Banners & Posters
When you want to make a bold statement, banners and posters are your top choice. High-impact graphics work wonders for advertising storewide discounts or grand openings.
Tips for Success:
Flags & Feather Stands
If motion catches your eye, imagine what it can do for passing shoppers. Vibrantly designed flags and feather stands fluttering in the breeze can help your sale or event stand out by adding movement and energy.
Perfect for:
Doorbuster weekends, limited-time deals, or grand openings.
Sidewalk A-Frame Signs
Want to change up your message every day? A-frame signs are versatile and perfect for promoting daily flash sales or subtle promotions. Add writable chalk panels if your offers change frequently.
Pro Tip:
Keep the lettering large and legible. Remember, 1 inch of letter height means the text is visible from 10 feet away.
Window Graphics & Clings
Turn your display windows into promotional real estate with window graphics or vinyl clings. They instantly transform glass into attention-grabbing sale billboards. Use perforated vinyl to maintain natural lighting while concealing inventory from view.
Why Choose This:
Perfect for big seasonal campaigns or store anniversaries when you want maximum visibility.
Yard & Site Signs
These versatile signs are great for events happening in your parking lot or nearby outdoor spaces. Coroplast yard signs are affordable, lightweight, and ideal for quick setups.
Best Practice:
Place site signage near key driving or walking paths to guide customers to your event.
Exterior Temporary Boards & Sandwich Panels
Need a solution when your permanent sign is obstructed (think construction projects)? Lightweight boards made from PVC or foam core are practical and cost-effective alternatives that still deliver professional appeal.
Design & Message Tips That Sell Fast
An effective sign isn’t just clear; it grabs the reader’s attention and sticks in their memory. Follow these foolproof design tips to boost engagement:
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Focus on One Clear Offer: Messages like “BOGO” or “Extra 40% Off Storewide” are easy to understand and act on.
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Prioritize Readability: Use the rule of thumb that 1 inch of letter height is viewable from 10 feet away. Avoid cluttering your message with unnecessary details.
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Use Mesa-Inspired Colors: Sunset-inspired oranges and turquoise blues resonate locally and enhance your sign’s visual appeal.
Placement Strategy: Where Mesa Shoppers Look First
Even the most eye-catching sign won’t convert if it’s in the wrong spot. Here’s how to position your signage effectively:
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Target Sightlines: Place banners and flags for visibility from Southern Avenue’s busy traffic lights to draw attention from passing vehicles.
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Be ADA Aware: Ensure A-frame signs and other sidewalk signage are placed within 8 feet of your entrance, leaving sufficient clearance for accessibility.
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Mind the Sun Angle: For window clings or posters, place them in positions where glare won’t obscure the text during peak sunlight hours.
Permits & Practicalities
Before placing your signs, always confirm permit requirements with the City of Mesa. Most temporary portable signs need location approval, but good news: Mesa typically reviews sign permits within 10 business days. Expedited options are available for faster approval.
Pro Tip: Need help navigating permits? We can handle the paperwork for you. Just ask!
Timeline Checklist for Your Next Sale Event
Stay on track with this simple sale prep timeline:
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4 Weeks Out: Finalize creative designs and check permit requirements.
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2 Weeks Out: Print graphics and order hardware.
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2 Days Before: Install signage early so shoppers notice.
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Post-Event: Clean, store, and recycle reusable materials for your next promo.
Get Noticed, Get Business
When done right, temporary exterior signage is a game-changer for your Mesa event or sale. These budget-friendly tools boost your visibility, draw in foot traffic, and create lasting impressions.
Ready to draw a crowd? Get a quote and we’ll map out the ideal mix of temporary signs for your next sale.